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Finland Friday on Design and Entrepreneurship

November 21, 2017


The next Finland Friday, organized by the Embassy of Finland in Singapore and SF100SG, takes place on Friday, 24th of November 2017 from 1.30 pm to 6.00 pm. Join us for an afternoon on design, design thinking and entrepreneurship.


This is the last event of 40 innovations and business-related events this year in Singapore organized by SF100SG and Embassy of Finland together with several partners. The event takes place at Huone Events Hotel, which is a good example of design thinking in hospitality. Huone Events Hotel started their operations in Helsinki and opened their second location in Clarke Quay in February 2017.


If you are interested in participating the event, please contact riku.makela@formin.fi at the Embassy of Finland.




1:30 pm Registration & networking coffee


2 pm

  • Welcoming words by Ambassador Paula Parviainen

  • Designing Huone Events Hotel Concept, Evon Söderlund, Founder, Huone

  • Design in Singapore, Joanne The, Senior Assistant Director, Industry Development Office, DesignSingapore Council

  • How Finland Became a Design Nation, Kirsti Lindberg-Repo, Executive Director, Design Finland 100


Dialogue Session: Application of Design in Growing Businesses

Evon Söderlund, Founder of HUONE
Tuomas Peltoniemi, President, Asia Digital Arts Network, TBWA
Anna Ratala, Head of Slush Singapore
Huang Shao-Ning, Angel Investor, Startup Advisor, Ex-Founder of JobCentral Group


Dialogue Session: Design in the Future


Joanne The, Senior Assistant Director, Industry Development Office, DesignSingapore Council
Kirsti Lindberg-Repo, Executive Director, Design Finland 100


4 pm Networking Cocktails & Discussions about design and business in action stations led by many of the speakers and other participants of the event, including a Let’s Go to Slush session for those who will travel to Helsinki for the following week.


6pm Closing


Venue: Huone Events Hotel, 3D River Valley Road, #03-01 Clarke Quay, Singapore 179023


Dress Code: Office Attire


Finland Fridays take place in November 2017 to link Finnish and Singaporean know-how in key sectors of cooperation. The purpose is to wrap up the anniversary year celebrations of Finland’s 100 years of independence and to extend the bridges beyond 2017.

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